I know this is Tuesday morning's news, and I'm way behind on the story. Every blogger and his mother upstairs has already said his piece and moved right along.
I also know this is something I needn't acknowledge. I try to spend as little time as possible criticizing major media personalities, because it doesn't make a difference, and we already know not to go to them for keen, cutting insight. If I tell you that Colin Cowherd said something really dumb, that isn't interesting, because, of course he did. That's what we expect him to do. Making note of his countless inaccuracies would be a full-time job.
Still, in this particular instance, I can't help myself. See, Cliff Lee recently got bombed by the Orioles, and Colin Cowherd - on whatever show he hosts on whatever station that airs it - accused Lee of mailing it in. If I'm not mistaken, he said those very words. He added that Lee hates Texas and is completely focused on joining the Yankees in the offseason.
Now, Cliff Lee's already defended himself by addressing the accusation with the media. But the man struck a chord with me, and I still feel compelled to weigh in.
Nevermind that Cliff Lee is a pitcher in the Major Leagues, a level you don't reach without the proper degree of self-motivation.
Nevermind that Cliff Lee bounced back from a potentially career-killing 2007 to become one of the absolute top starting pitchers in the league.
Nevermind that Cliff Lee has been a team-leading ace, developing a reputation as one of the most professional, committed starters in the league.
Nevermind that Cliff Lee is currently pitching in a contract year, for a division-leading ballclub.
All you need to understand to know that Cliff Lee would never mail it in is how he spent his days with the Mariners. See, Lee was supposed to be a part of something big. He was supposed to be half of the 1-2 punch that would lead the darling M's to the playoffs. Instead, when Lee made his season debut on April 30th, the M's gave him zero runs of support and blew a winnable game. When Lee made his third start of the year, the M's were 12-19. When Lee made his fifth start of the year, the M's were 15-26. After Lee's second start, the M's were never again within 5.5 games of first place, and they fell to ten back on June 10th, after which Lee still spent another full month on the team. At no point during Lee's time with the Mariners were the Mariners playing well, and by the middle of the team's second month, it became apparent that it wasn't going to compete.
So how did Lee respond? He didn't respond by sulking. He didn't respond by putting up walls and playing for himself. He didn't respond by mailing it in. Forget what he actually did on the mound. What's important is that, even for a terribly disappointing Mariners team in last place - a team Lee knew he wouldn't play for much longer - Lee assumed the role of a leader. He took other pitchers under his wing. He called team meetings to clear the air and get some guys focused. He was always available to speak with the media. He was, in short, a positive influence on the field, and a positive influence off it. It didn't matter whether you were talking to a teammate, a coach, a journalist, or a fan - all held Lee in high esteem. With a Mariners team that was doomed from the start, Lee went well above and beyond what could've been asked of a player in his situation, and he did so knowing full well that any start could be his last.
Lee was a leader and a consummate professional in every sense of each word. You could argue that he was only putting in the work because he was gunning for a midseason trade to the Yankees, but that wouldn't explain all his extra effort in the dugout or in the clubhouse. If Cliff Lee just wanted to get traded to the Yankees, he would've focused on doing his job. Cliff Lee did more than his job. Cliff Lee did everything you'd ever want, and he did it with a smile.
He wound up getting traded not to New York, but to Texas. A Texas team headed to the playoffs, and a Texas team looking to Lee to lead them to the Series. And Colin Cowherd thinks Cliff Lee mailed it in? Cliff Lee. Of all people. Cliff Lee is literally - literally - the last player in baseball I would accuse of taking a game or two off.
What's sad is that I can't even really blame Cowherd. The man was just doing his job. The great misfortune is that, these days, there's value in just being provocative. Across all media platforms, the focus is increasingly on generating attention and traffic, and Cowherd certainly succeeded in that regard. By making some off-the-cuff remarks about an American League starting pitcher, Cowherd lit up the internet and got a response from the pitcher himself. For Cowherd and his bosses, that's a job well done.
And to me, that's a damn pity. I get it. I really do. You need to generate attention and traffic in order to generate revenue, and you need to generate revenue in order to survive. But Cowherd's just another guy whose job is to give people something to talk about, and that plays right in to our society's maddening prioritization of chatter over being informed.
So much has gone so wrong.
22 recs | 21 comments
Very, very well said
Great indictment of modern media. And I agree, Cliff Lee is everything you’d ever want in a ball player.
ErictheHawksFan - August 25, 2010
This is one of those things that's hard for me to brush off.
Cliff Lee is one of the most professional ballplayers I’ve seen in my time as a baseball fan. And his tenure with a godawful team in a low-exposure market will go into the record books as one of the best half-seasons we’ve ever seen out of a pitcher. Who works harder than this guy?
I actually do believe in my gut that Lee wanted to go to New York and was probably a little disappointed when he heard at the last minute that he was going to play in a Little League park on the moon. But he’s still pitching very well, and waiting for a rare poor outing to say some shit you’ve been wanting to say for a month seems pretty low.
But aside from all this discussion of media and controversy and revenue, there’s one very simple truth: We could avoid this if we didn’t listen to Colin Cowherd. You can’t put too much blame on ESPN for employing a shithead when their shithead customers are demanding it. Do your part!
Teej - August 25, 2010
Ehh, he is from Arkansas
so he probably has a rather different view of playing there than West Coast types would.
Still stinks that so many people make so much money being total schmucks, though.
The Ancient Mariner - August 25, 2010
In the end, this is all our own fault!
(I found it hard to brush off, too. I don’t know what makes Lee different from every other athlete that gets ripped on TV, but I’m guessing it’s because the guy was perfect here, and I’m sensitive about his reputation.)
Jeff Sullivan - August 25, 2010
I was really annoyed with KIRO for going to ESPN
All that ESPN radio does is try to enflame fan anger. I liked the old KIRO news format, although some of their newstalk shows were not my cup of tea. ESPN Radio is all about getting fans of the big market teams to yell at each other. Enough.
New England Fan - August 25, 2010
It makes me happy that our local ESPN radio affiliate has personalities that are basically reasonable.
katal - August 25, 2010
Cowherd used to a TV sports guy in Portland
It quickly became apparent that he didn’t know anything about sports but did understand the sports-o-tainment business really well. And I think you’re right, Jeff, the practices of that business have absolutely nothing to do with either sports or journalism. Cowherd is just one of the worst national examples of a type that is thriving right now, right alongside the politics-o-tainment types. It wouldn’t be so bad (because it’s easy to avoid them) if their audiences weren’t so large — and creepy…
flightrisk - August 25, 2010
Cowherd=the same guy who predicted a 16 seed to beat a 1 seed this year.
NoStars - August 25, 2010
This might be a situation where writing in to ESPN would do some good.
Entertainment corporations, like members of Congress, do pay attention to the mail they receive (the question is how much – I know for members of Congress it’s a lot). Anyone know what the best place on ESPN to send an email would be?
Decatur - August 25, 2010
The ombudsman, probably.
Teej - August 25, 2010
I would start with the ombudsman
Writing directly to the producer or the talent will probably get ignored, or at best read and discounted. Ombudsman can be reached here.
pdb - August 25, 2010
Flawless.
royalcurve - August 25, 2010
Amen brotha
Poochie - August 25, 2010
I think you hit it on the head
with your statement about how Cowherd succeeded. I agree that it’s unfortunate that he said what he said, and it’s particularly affecting to people who have seen Cliff Lee play for their teams and developed some sort of bond with him. But Cowherd’s job isn’t to say things that are true, his job is to say things that are ridiculous and get people to argue about them. The biggest problem with this particular statement is how much we know it to be untrue. It’s like saying “the moon is trapezoidal. discuss.”
There are a lot of people who like listening to Cowherd’s show (and other similar ones) for the very reason that you and I don’t like it. It doesn’t mean he’s right, or that’s he’s smart, but it does mean people who want to listen to smarter programming need to do all they can to encourage it.
I think writing to ESPN’s ombudsman would be a good start to explain what many fans find unacceptable in sports media.
Schaefer - August 25, 2010
"So much has gone so wrong."
I couldn’t agree more.
Llewdor - August 25, 2010
The neat thing about Colin Cowherd being from the PNW is that there is a decent chance that he will actually read this article.
There is a smaller but still sizable chance that he will read this comment! If that’s the case then let me just say that if Cliff Lee is “mailing it in” then the genetics disaster that your parents call a son is currently preforming his job at a level that would make Ted Kaczynski proud.
Robert - August 25, 2010
For a guy who first wanted to be in the Phillies team,
I bet Cliff Lee would hate to be traded into Yankee territory.
well you win some and lose others - August 25, 2010
I'm pretty sure players don't care about stuff like that very much
Players don’t usually have the same tribal loyalty to a team as fans do. They want to get paid, and they want to win.
pdb - August 25, 2010
Unless you're in the NL Central.
They all hate each other. Glorious.
JAH - August 25, 2010
I'm not sure if Cliff Lee is the very last player that I would accuse of mailing in a game, but
here is something I do know: I’m more likely to believe that Ichiro coasts from time to time than Cliff Lee takes a game off.
Ichiro.
Ichiro who I adore and hold up as a model of professionalism and vigorously defend against all insulters for any possible slight. Ichiro can do no wrong to me. Anything he does do I am willing to assume that he does for a specific reason that is only designed to make him better. Such is my devotion built up over ten years of watching him play and hearing anecdotes from behind the scenes.
Yet I would be more shocked to hear that Cliff Lee wasn’t giving 100%.
Matthew - August 25, 2010
Second note:
This was shit.
Matthew - August 25, 2010
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